The Design and Digital Media programme offers opportunities for you to develop new and existing skills and insights in the creative use of current and emerging design practices and technologies for digital media across a range of uses and platforms. Based in a lively, collaborative environment, the programme provides a critical and reflective framework to explore practice-led design and digital media in commercial, cultural and social contexts.

Digital media technology is at the heart of modern life. At work, in education, in leisure and entertainment, even in sport, digital tools and devices are everywhere. How we communicate, our social life, the core of our society, is now based on digital media. Design, also, continually shapes contemporary experience. The products and services we use, the environment we inhabit, the information we use, or are presented with, are all designed with specific intent. Things that are not themselves digital are commonly designed digitally.

Digital design requires a multi-perspective approach to developing media and interactive experiences, and this programme deals with the complex relationships between design and digital media. Our programme is practice-led and there are significant demands on our students to create innovative design for, and with, digital media and technologies across a range of creative contexts that can include:

visual design
user interface and experience
interactive media
mobile web applications
animation
gaming
virtual environments